law firm marketing

Law Firm Marketing

Co-owned by attorney Joseph Charlson, our legal marketing firm is uniquely positioned to help law firms grow. We serve law firms by helping them use marketing techniques to grow their revenue, acquire new clients, and build authority and awareness. We offer a range of marketing services for law firms and have a unique understanding of what it takes to run a law firm.



We know how to help law firms grow with marketing. We helped Emerson Scott, LLP get a website that speaks volumes about their experience and helped them get new practice area leads in less than two months. Read the case study →

Why Orsanna is the Best Legal Marketing Agency

As an attorney, Joseph worked for various law firms and ultimately managed his own law firm, the Charlson Law Firm, which focused on helping small business clients. Now serving as a co-owner and in-house counsel for Orsanna, Joseph intimately understands the realties of marketing a law firm. He teamed up with co-owner Kim Herrington to bring exceptional quality legal marketing to law firms through her nationally-recognized marketing expertise.

We have a proven track record of helping law firms achieve their business goals, create sustainable client acquisition streams, and gain notoriety for their accomplishments. Our team understands that marketing law firms isn’t the same as marketing any other kind of business, not only because of ethical restraints but because it is a highly-competitive market and requires extremely efficient marketing to be effective. We are accepting new legal clients in practice areas and geographic locations that do not compete with our current legal marketing clients, allowing us to build each of our clients’ law firms into the leader for their practice area and location.

Digital Marketing for Law Firms

We are a boutique marketing firm that acts as marketing managers and trusted advisors to our legal clients. Instead of having to purchase a number of lead generating or pay-per-lead services, we offer an integrated approach to marketing that builds a more efficient use of marketing dollars. With our legal marketing services, you never us for your leads, allowing your law firm to grow without being restricted by expensive lead referral costs.

We offer the following services for law firm marketing:

  • Digital marketing for lawyers
  • Pay Per Click advertising for lawyers
  • Social Media Management for attorneys
  • Social Media Advertising for law firms to attract new clients
  • Blogging for lawyers
  • Law Firm SEO (Search Engine Optimization)
  • Email Newsletters for law firm clients

Visit our Services page to find our more about each of our services. We offer a complete marketing management solution for law firms and there are other services available upon request.

About Our Approach to legal Marketing

You’ve probably tried the same marketing strategies as other law firms, like pay-per-lead and referral services, phonebook ads, or other similar services. The trouble is you’re setting yourself up for increased competition when you stick to these types of legal marketing strategies. Instead of being the only attorney vying for leads on that source, you’re one of countless law firms trying to use their services to gain clients. It’s no surprise that the lawyers with the deepest pockets get the best leads from those sources.

Unlike other legal marketing services, our skilled legal marketing team is actively focused on your account rather than a lead generation platform. We are extremely selective about the law firms we work with and prefer to serve one client for a specific practice area and geographic location. We don’t think it’s very smart to be working against ourselves for two clients trying to get the same clients.

We offer our clients a different approach to legal marketing, helping our law firm clients tap into new marketing techniques and strategies other law firms aren’t yet using. In other words, working with us means you can be ahead of the curve and beat the competition to new opportunities.

Contact us to get started marketing your law firm

We’re happy to speak with you about your legal marketing needs and how our law firm marketing agency can help your firm succeed. As they say in the legal market, your first consultation is free.