Modern Standards Made Better

John Dunlap

Project Overview

Memphis is a competitive market for bankruptcy and disability law and a one-time leader in the region was starting to lose market share to newcomers because of an outdated website and legacy approach to search engine optimization that no longer met Google’s best practices.


  • Website Design



About the Project

Problems & solutions

The Brief

The client needed to update their website to stop losing business and reclaim market share while building a brand that stood out from the rest of the marketplace.

The Plan

We built a fully-custom website with SEO in mind and additional features to improve the user experience for the visually impaired, helping the firm better serve those with disability claims. As well as developing a beautiful, functional website optimized for search, our plan was to highlight the unique perspective of humility and kindness that John Dunlap and his firm embody and create an online brand that conveyed those values to potential clients.

Bankruptcy Law Website Design

Website Design for Bankruptcy Lawyers

Project Results

Our Work

Thanks to the custom website design and extensive content marketing we’ve worked to produce, the firm is now a leader in both SSI, SSDI and Long Term Disability cases, increasing revenue diversity and firm revenue. They also saw significant increases in the number of bankruptcy cases they sign from leads through the website.

We also highlighted the firm’s reputation as a empathetic solution to legal problems with real client reviews as a highlight of the website while maintaining a professional look of experience.

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